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How To Give Away Free Stuff That Will Instantly
Increase Your Web Site Traffic
Table Of Contents
5 Sure-Fire Ways To Attract New Customers Now
How To Turn Freebies Into Sales
18 Reasons To Write An E-book And Then Give It Away
For FREE!
How To Draw Visitors To Your Web Site By
Holding An Online Contest Or Sweepstakes
Multiply Your Links
5 Sure-Fire Ways To Attract New Customers Now
1. Give Away An Electronic Information Product
The product could be a simple report posted on your Web
site or autoresponder to a downloadable e-book. The
information product should relate to your target audience. Just
place your advertisement somewhere on the product. Allow
other people to give away the information product to attract
even more customers.
2. Offer Free Consulting Via E-mail
Allow potential customers to ask you specific questions
relating to the subject of your business. Giving away free
advice can show your prospects your expertise and give you
instant credibility. Another benefit is when you e-mail them
back the free advice or information include your signature file
to get free advertising.
3. Hold A Free Chat Room Seminar
People go to seminars to learn about a particular subject.
With chat rooms you don't need to fear public speaking or
spend money to rent out a seminar room. You can use your
own chat room or hold the seminar in someone elses.
Holding a chat room seminar is an incredible way to get free
publicity. Just send a press release to the media announcing
your free seminar.
4. Start A Free-To-Join Club
Having people join your club is a creative way to attract
new customers. People want to belong to something, why
not your online club. The club should be related to your
product or service. You could give away a free e-mail
newsletter for club members only . Have a members only
message board, e-mail discussion group or chat room. Post
your advertisements on all the club information.
5. Provide Your Product Or Service For Almost Free
Tell potential customers you'll accept barter deals for your
products or services. You may not be getting money but they
will become your customers. If they are satisfied they might
pay money the next time they make a purchase. Barter for
things to improve your business or your own personal life.
How To Turn Freebies Into Sales
You can increase sales and profits by offering freebies to
people who buy your main product or service. They
increase the over all value of your main offer and in return
people feel they're getting more for less.
It's important that you have a high enough profit margin so
you can afford to give them away. Some freebies can be
created without a lot of expense; like electronic information
products. With these type of freebies there's no shipping or
physical material costs.
Below are some popular types of freebies. In the examples
are some other benefits and a tips for offering freebies to
your buyers.
FREE COUPON/GIFT CERTIFICATE
Offer potential customers a free coupon or gift certificate
for a back end product or service you're selling. This will
increase your chances for repeat purchases.
FREE BOOKLET/E-BOOK
Offer a free booklet or e-book related to your main product
or service. Inform potential customers that it is a limited time
offer and it will only be available before a specific date.
FREE MEMBERS ONLY WEB SITE
Offer a free membership into your members only web site.
Tell them what it normally costs for people who don't
purchase.
FREE AUDIO CASSETTE/VIDEO
Offer a free audio cassette or video to people who buy. Let
them know this audio cassette or video can't be found
anywhere else, only through this special offer.
FREE E-MAIL COURSE
Offer a free e-mail course on a topic related to your product
or service. Add your back end product ads to each e-mail
course lesson.
FREE CHAT ROOM SEMINAR/CONSULTING
Offer a free chat room seminar or consulting to give away
as a freebie. You will become know as an expert on the
topic by electing to do the seminar or consulting yourself.
FREE GIFT
Offer a free gift if they buy your product or service. Giving
the value of the free give will attract them to purchase your
main product or service.
18 Reasons To Write An E-book And Then Give It Away
For FREE!
1. People will visit your web site to get the free valuable
information.
2. Advertise your products or services in the e-book.
3. You will become known as an expert on the subject
of the e-book.
4. Offer the e-book as a free bonus for purchasing one of
your products or services.
5. Allow other people give away the e-book to increase
visitors to your web site.
6. Gain new leads by having people sign up and give their
contact information before they can download your e-book.
7. The word "FREE" is the most appealing word on the
internet.
8. Conduct market research asking people to fill out a
survey before getting the e-book.
9. Make money selling advertising space in the e-book.
10. Give away the e-book as a special gift to your current
customers letting them know you appreciate their business.
11. Gain free advertising by submitting the e-book on
freebie sites.
12. Make money selling the reprint rights to people who
would like to sell the e-book.
13. You'll gain valuable referrals from people telling others
about your e-book.
14. Make money cross promoting the e-book as a free
bonus with other people's products or services.
15. Gain free publicity sending press releases announcing
your ''Free E-book Giveaway.''
16. Increase subscribers to your e-zine by giving away the
e-book as an incentive to subscribe.
17. Give away the e-book to people that join your affiliate
program.
18. The biggest reason you should write an e-book and
then give it away for free: you'll feel good helping people
improve their lives.
How To Draw Visitors To Your Web Site By
Holding An Online Contest Or Sweepstakes
Holding a contest or sweepstakes can draw a lot of traffic
to your Web site. You can announce your site to hundreds
of Web sites that list free contests and sweepstakes. Send
out a press releases about your contest or sweepstakes.
Ask entrants to your contest or sweepstakes if they would
accept offers from your business in the future by e-mail.
The prizes should be something your target audience would
need or want. Try to be as original as possible with the
prizes you are offering. Always offer more than one prize,
a grand prize and runner-up prizes. Use your products or
services to give away as prizes. Make sure your prizes have
some value, nothing cheap. Give enough information about
all the prizes, so people will be interested in entering.
Make it easy for people to enter your contest or sweeps-
takes. I feel the easiest ways online are from an entry form
on your Web site or by e-mail. Capture as much info. as
you can when they enter your contest or sweepstakes like:
Company Name
First/Last Name
Street Address
City, State, Zip
Day/Evening Phone Number
E-mail Address
Web Site Address
Purchasing History
Survey Questions
Give your contest or sweepstakes a professional look and
feel. Provide an "Official Rules" Web page for your contest
or sweepstakes. Include a time period of how long your
contest or sweepstakes will be held. Tell visitors how you
will deliver the prizes. Include pictures of the prizes on your
site. Tell visitors who will judge your contest. Check out
other contests and sweepstakes Web sites to get more
ideas.
Multiply Your Links!
I feel the most effective way to get people to link to your
web site is by offering web masters the option of giving
away your free stuff. In exchange, they link to your web
site. Why would other web masters want to do this? They
may want give away a freebie to draw traffic to their web
site. They also may not have the time, knowledge or skills
to give away certain types of electronic freebies from their
web site.
Your links will just keep multiplying. When a web master
offers your freebie to his or her visitors. Those visitors may
decide to also give away your freebie. And so on and so
on... The more people that link to your web site the more
traffic you'll get. Below are four of the most popular types
of freebies given away on the internet to increase traffic.
Free Software
Offer free software from your web site. The software could
be freeware, shareware or demos.
Free Online Services
Offer a free online service from your web site. The online
service could be an e-mail account, search engine submission
or e-mail consulting, etc.
Free Information
Offer valuable free information from your web site. The
information could be a report, article, e-book, online audio
recording or e-mail course, etc.
Free Affiliate Program
Offer a free affiliate program from your web site. The
affiliate program could be pay per sale, click through,
two tiered, etc.
Now, I know, there are many other ways way to get links
like trading or exchanging links with other web sites or
joining a banner exchange. You can also do joint ventures
or cross promoting. I feel these are not as effective as
multiplying your links. I hope this article can help you to
increase traffic to your web site.
The End
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